Web/Tech Feed

YouTube is killing off its unskippable 30-second ads

YouTube will stop serving unskippable 30-second ads to users in 2018, Google announced on Friday.

The company will instead push its other unskippable ad formats, including the 6-second ad unit it launched in April and its 20-second ads. (We first spotted the story on Campaign.)

A Google spokesperson told Business Insider: "We’ve decided to stop supporting 30-second unskippable ads as of 2018 and focus instead on formats that work well for both users and advertisers."

According to YouTube, more than half of its video views come from mobile users, where a 30-second ad can negatively affect consumers with a smaller data plan.

The video sharing website also faces competition from Facebook, which began testing mid-roll ads, allowing advertisers to insert ads after users have watched 20 seconds of a video, earlier this year.

via finance.yahoo.com

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Zuckerberg's Letter And Will Facebook Make Minority Report's 'Precrime' A Reality?

This past Thursday Facebook CEO Mark Zuckerberg released his letter called “Building Global Community” in which he outlines his vision for creating a better world through Facebook. The document covers an incredible breadth of topics, but in light of Facebook’s activities around China, it also offers a frightening 1984-like vision of what the future may hold for dissidents and those who hold views outside of the government-approved mainstream.

via www.forbes.com


Facebook videos to autoplay with sound - BBC News

Much of Facebook’s recent growth can be attributed to the spread of video on its network - and the company told investors recently it planned to aggressively monetise that success.

Today, it announced some ideas to get things moving - starting with a change many users may not appreciate.

Videos have autoplayed on Facebook’s News Feed for some time, leading to a curious rise of “silent movies” as publishers adapted to knowing that the majority of viewers would be watching, but not listening, to their work.

via www.bbc.com


Facebook Updates 'Trending' Feature To Fight Fake News, Removes Personalized Topics : TECH : Tech Times

Facebook is making changes to its trending topics algorithm, which stands as another effort to rid its platform of fake news, the bulk of which has issued a caustic and oft-controversial slew of allegations.

Facebook's trending topics software will now only feature topics that have been covered by a significant crowd of trustworthy publishers starting Wednesday, Jan. 25, a transition that'll diminish fake news stories by virtue of prioritizing information sources that have been around longer.

Trending Topics No Longer Personalized

Moreover, trending topics will no longer be a personalized array with respect to individual Facebook users but will instead be a wide coterie of different topics so as to puncture the proverbial bubble — and by extension, the echo chamber that perpetuates isolated views — and expose Facebook users's different areas of interest.

Facebook says that it's "listening to people's feedback" and will apply further enhancements down the line to enrich the Trending experience.

via www.techtimes.com


LinkedIn’s Website Is No Longer Terrible - WSJ

If presented with the choice of spending time on LinkedIn’s website or sitting in the airplane middle seat, next to someone eating a sardine sandwich, one row in front of the lavatory, I’d say it was a tough decision.

That may be a slight exaggeration, but LinkedIn is finally admitting what the rest of us have long known: Its website has been inexcusably cluttered, confusing and just flat-out terrible.

On Thursday, the professional social network, now owned by Microsoft , began rolling out a desperately needed makeover of its desktop site, streamlining features and giving it a similar look and feel to its improved mobile app, overhauled in December 2015.

via www.wsj.com


Facebook Live beating leads to 4 arrests - CNN.com

CORALVILLE COURIER EDITOR'S NOTE: More violence and hatred from the left.

(CNN) A young woman who broadcast the beating and racial taunting of a man on Facebook Live has been arrested with three others in connection with the gruesome attack, Chicago Police said Wednesday.

The disturbing 30-minute video shows a man tied up and his mouth covered, cowering in the corner of a room. His attackers laugh and shout "f*ck Donald Trump" and "f*ck white people" as they kick and punch him.
 
The video shows someone cutting into his scalp with a knife leaving a visibly bald patch.

via www.cnn.com


How to delete your Yahoo account, after 1 billion accounts were hacked - Business Insider

One billion Yahoo accounts were stolen in 2013, the company announced on Wednesday, in the largest (known) hack of all time.

The incident is separate from the breach Yahoo disclosed back in September, which saw at least 500 million accounts compromised.

In other words, Yahoo got hacked twice — badly.

via www.businessinsider.com


Twitter hires new VP of Product Keith Coleman and Yes Inc team - Business Insider

Almost a year after its last product VP jumped ship, Twitter has finally found a replacement to take on the challenging job of rekindling the service's stalled user growth.

Twitter's new VP of Product is Keith Coleman, a longtime Google product manager who has been working at a small, little known startup called Yes for the past few years.

via www.businessinsider.com


Facebook and the Digital Virus Called Fake News - The New York Times

This year, the adage that “falsehood flies and the truth comes limping after it” doesn’t begin to describe the problem. That idea assumes that the truth eventually catches up. There’s not much evidence of this happening for the millions of people taken in by the fake news stories — like Pope Francis endorsing Donald Trump or Mr. Trump pulling ahead of Hillary Clinton in the popular vote — that have spread on social media sites.

Most of the fake news stories are produced by scammers looking to make a quick buck. The vast majority of them take far-right positions. But a big part of the responsibility for this scourge rests with internet companies like Facebook and Google, which have made it possible for fake news to be shared nearly instantly with millions of users and have been slow to block it from their sites.

Mark Zuckerberg, the founder and chief executive of Facebook, has dismissed the notion that fake news is prevalent on his platform or that it had an influence on the election. But according to a BuzzFeed News analysis, during the last three months of the presidential campaign, the 20 top fake news stories on Facebook generated more engagement — shares, likes and comments — than the 20 top stories from real news websites.

via www.nytimes.com


Sony goes totally old school for its latest PS4 Pro ad - The Verge

The PS4 Pro launches on November 10th for $399, and to get people excited for the souped-up console Sony is going old school. Very old school. The PlayStation UK Twitter account tweeted this '80s-style ad for the Pro, highlighting its many technical features, including "super fresh graphics" and "immersive gaming experience." As the man in the advert said: Woahhh.

via www.theverge.com