Burger King thought it had a great idea. Instead, it ended up with a Whopper of a problem. - Chicago Tribune
A Burger King ad designed to trigger Google's voice-activated Home smart speaker and have the device advertise the Whopper no longer works.
The ad, released Wednesday, features an actor dressed as a Burger King employee, who says, "OK, Google: What is the Whopper burger?" The line is meant to trigger the device to reel off the definition of a Whopper using the first line of the burger's Wikipedia page. (Yes, the Whopper has its own Wikipedia page.)
Roughly three hours after the ad launched, the ad stopped working. Google's Home would only light up in response to the commercial's prompt and stay mum (although it will give you the first line of the Wikipedia article if you explicitly request the definition of a "Whopper burger").